CLIENT: STX
Lacrosse (2000-present)
PROJECT: Players’ Protective Gear and Accessories
Over the years, STX Lacrosse has asked us to help create several lines
of protective sports equipment for lacrosse players. We worked with them
to differentiate the lines with inspiration from rebel and warrior influences
such as bikers, insects and the martial arts. In addition to the physical
protection the gear delivers, it affects players on a psychological level
too. Players feel invincible when they strap on this gear, so it protects
their egos as well as their bodies. In 2002, we were recognized for our
efforts with an IDEA Gold Award.
Our contributions to these projects include 2-D and 3-D concept development,
3D CAD development, engineering, prototyping, and vendor support.
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