01.09.02
Priority Designs staff attends the Autoweek Design Conference

For the second year in a row, the staff of Priority Designs attended the 2002 Autoweek Design Conference at the North American auto Show in Detroit. The trip allowed 11 of our design staff to attend the yearly design conference and listen to design professionals present their work. This year's speakers included the design chiefs from Nike, GM, Jaguar and BMW. The conference also allows our designers to preview new concept and production cars from all the automakers. Our designers use the opportunity to document the concepts and search for what we think will be future color, material and design trends.