03.28.04
Priority Designs creates a new line of utility bags for TaylorMade Golf.

Soft goods development specialists, Priority Designs recently helped TaylorMade Golf supplement its soft good offerings with a new line of utility bags. The new bags: a messenger bag, backpack, duffle bag and wheeled duffle bag were designed with practicality, versatility and good looks in mind. Each bag also features the famous "T" medallion designed by Priority Designs.

Unique features include: nylon construction with Nubuck accents; cell phone pocket and valuables pockets; business card holders; pen holders; padded laptop sleeve; molded rubber carry handle; padded shoulder straps that's adjustable and removable; and air mesh back pads for comfort and breath ability.

"These great-looking utility bags are exceptionally functional for travel, work, school, recreation, you name it," says Keith Achman, Soft Goods Manager for TaylorMade. "They offer a great and useful new way to show your loyalty for your favorite golf brand."

Priority Designs contribution to the project included concept development, pattern design, soft goods development, engineering, prototyping, and overseas vendor coordination.

For more information about TaylorMade products go to www.taylormadegolf.com