Re-Imagining Tumi's Most Popular Luggage Line
With a 30-year history of creating superior products for discerning professionals and frequent travelers, Tumi is recognized as the world’s leading brand of luxury travel, business and lifestyle accessories. Tumi’s success can be traced to its continual focus on its principles of design excellence, functional superiority and technical innovation. Tumi contacted us to help them redesign and improve their most popular luggage line. We worked in collaboration with Tumi and helped create innovative new features and the visual design language for the Generation 4 flagship line.